Hospitality · Booking
Kendell's Studio — custom websites and 1-on-1 AI coaching for businesses. Starter sites from $1,500, Studio builds with AI features and custom backends from $5,000, and Claude coaching at $100/hr.
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kendells.studio
I build websites. And I teach AI.
Selected work
Real sites, live right now.
Product · Brand
Coming SoonProduct · Brand
Coming SoonBuilt for AI
Every site I ship is built to be read and quoted by AI.
JSON-LD schema, llms.txt, semantic HTML, and a 20-point pre-launch audit — on every project, no upcharge. Plus AI chatbots and agents you can plug in.
A custom build · its own product
Custom admin dashboards, made to fit your business.
I'm not building enterprise software. I build focused admin tools that match how your business actually runs — think Notion, but designed specifically for the way you work.
The kind of thing you can't buy off the shelf because every business's workflow is a little weird. Standard pieces — CRM, bookings, products — plus the specific quirks that make it actually useful to your team.
A dashboard is its own build — scoped and priced like a product, the same way a website is. It's never bundled into a base site, and it comes in whatever shape your work needs: a lead CRM, an ops console, an analytics view, or an internal tool only your team would ever use.
Talk through a dashboard →Open interactive demo
your-business.app/admin/#dashboard
Dashboard
Welcome back, Kendell
Revenue
$48.2k
Open Leads
124
Booked
18
This Week
6
Recent leads
- Sarah K.Wedding2026-08-15Booked
- Marcus L.Corporate2026-09-04Quoted
- Priya R.Wedding2026-10-12New
- Devon W.Private2026-11-02Contacted
Activity
Moved 'Sarah K.' to Booked
2m ago
Quote sent — Marcus L.
18m ago
Replied to Devon W.
1h ago
New lead — Priya R.
3h ago
Interactive sample admin — click to explore. Drag lead cards between pipeline stages, switch between the dashboard, CRM, and quote views. Sample data only.
Lead CRM
Inquiries come in, get categorized, move through pipeline stages, and stay searchable. No more chasing spreadsheets or losing leads in your inbox.
Booking management
Events, jobs, or appointments — assign to staff, track confirmations, surface conflicts before they bite. Synced to your calendar.
Internal tools
Whatever specific thing you do twice a week and hate doing in Excel — that gets built into the dashboard. Custom-fit to your business.
Reports + exports
Dashboards, weekly summaries, and one-click CSV exports for accountants, partners, or anyone who still wants spreadsheets at month-end.
Not interested in over-engineering. If a Google Sheet does the job for you, I'll tell you. Custom admin tools only make sense when your current workflow is genuinely costing you time — or losing you customers.
Connected finances · via Plaid
See every dollar in one secure place.
A custom dashboard that connects to all your financial accounts through Plaid — the same trusted, bank-grade connection most businesses already use. Balances, cashflow, runway, and categorized spend, live in one view built around how you actually run things.
Like every dashboard I build, this is its own product — scoped and priced separately, not part of a base website. It's one of many kinds I build, and I can either ship it for you or coach you to build it yourself.
your-business.app/admin/#finances
Finances
Last 30 days
Net cash
$128.4k
Income
$42.1k
Expenses
$27.8k
Runway
14 mo
Connected accounts
- Chase Business••4821$86,240
- Mercury••3307$19,620
- Stripe Balance$22,540
- Amex Business••1009−$4,120
Cashflow · 6 mo
Income Spend
Read-only · bank-level encryption · powered by Plaid
Sample financial dashboard — fictional data. Plaid connects read-only; the app can read balances and transactions, never move money.
Every account, one view
Connect your bank, credit cards, Stripe, and more through Plaid — the same secure layer most fintech apps use. Balances and transactions sync automatically.
Cashflow & runway
See income vs. spend, month over month, and how many months of runway you have — without exporting a single spreadsheet.
Categorized spend
Transactions auto-categorize so you can see where the money actually goes — by vendor, project, or category you define.
Read-only & secure
Plaid connects read-only with bank-level encryption. Your credentials are never stored by the app — it can see balances, never move money.
How we design
AI is a co-pilot, not a crutch.
I use AI through every phase of design — exploring directions, generating copy drafts, prototyping layouts, debugging code. It lets one person move at the speed of a five-person agency without sacrificing taste. The work stays hand-crafted; AI just makes the exploration phase enormously faster.
- 01
You share details
Brand, audience, references, must-haves, customers' actual words. Give me as much or as little as you like — I'll pull more out in a quick call if needed.
- 02
AI explores fast
I run your inputs through Claude, GPT-5, Midjourney, v0, and a small stack of internal prompts. Dozens of layout directions, copy angles, color palettes — generated in hours, not weeks.
- 03
I refine by hand
Every shipping pixel is hand-tuned by me. AI gives us 10× the options to choose from; the craft, taste, and final polish are human. You always know what the final site is going to feel like before we build it.
The honest line
I'm not selling AI. I'm selling sites — that happen to be made faster and smarter with AI in the loop.
Some studios fight AI. Some hide it. I'm up front: I use it daily, in design, copy, code, and QA. Your details + my craft + AI's speed = sites that ship in weeks, not quarters, without feeling like a template.
AI exploresYou refine
Dozens of AI directions — one hand-picked, hand-finished.
FAQ
Common questions.
The things people ask before we get on a call. Don't see yours? Ask me directly.
A landing page lands in 1–2 weeks. A full marketing site is 3–4 weeks. Custom backends + AI features add on top — usually 2–6 weeks more depending on scope. I'll quote a real timeline before we start.
Pricing
Three honest starting points.
Fixed-scope, fixed-price projects. Half deposit kicks it off, half on launch. AI-search optimization is included on every site — not an upcharge.
Starter
from $1,500
A clean, fast marketing site or landing page. Great design, mobile-ready, and optimized for AI search from day one.
- Marketing sites and landing pages
- Clean, responsive design
- Forms → email pipeline
- AI-search optimization included
- Deploy + analytics
Studio
from $5,000
For sites that do something — AI features, heavy design, backend builds, and custom admin dashboards.
- AI chatbots and agents
- High-end, custom design systems
- Backend builds and admin dashboards
- Custom functions and integrations
- Firebase / Supabase + 3rd-party APIs
AI Coaching
$100 / hr
1-on-1 sessions to get Claude working for your business. Setup, strategy, tips, and tricks — no fluff.
- Claude environment setup
- Prompting strategies that actually work
- AI workflows for your team
- Tips that take months to discover alone
Let's build something
The next great site on the web is yours.
Tell me what you're trying to build. I'll come back within a day with thoughts, a plan, and a quote.